The Role Of the Landing Page In Conversions
Adwords quick tip videos are a great free resource for the small business marketing manager, or marketing consultants. Google, of course has a vested interest in earning revenue from traffic generation.
But they don’t want to kill the goose that laid the golden egg. The advice in this quick tip Video from January 2014, provides solid insight on the need for a properly constructed landing page.
It doesn’t matter whether you’re paying cash for PPC traffic, SEO traffic or driving it with sweat equity. If you don’t properly optimize your landing pages, you’re losing a ton of money. Read more about conversions.